Custom banners are a great way to promote your business, event, or brand. Whether you’re looking to increase sales, collect donations, or just host an unforgettable party, a creatively designed banner can help you achieve your goals and stand out in the crowd. Banners come in a wide range of styles, printed sides, materials, and more to suit different purposes.
Banners are a high-visibility signage solution, and as such, they follow the same design guidelines that apply to other types of oversized signage, like billboards. When creating a custom banner, the most important factor is to ensure that the text and overall layout are clear and readable from a distance. Avoid complicated fonts and heavily italicized text, as these can cause readability issues. Also, consider using sans serif fonts, as they tend to be more readable at larger sizes.
Depending on where you plan to hang your banner, your messaging and the content that should be included will vary. For example, if you’re promoting an event, include an actionable call-to-action (e.g. “Buy Now” or “Sign Up for Our Newsletter”). It’s critical that your message is short and to the point, as people usually don’t have the time or attention span to read lengthy blocks of text while walking by.
You can also use banners to showcase your brand’s colors and logo, and add social media handles or hashtags to get the word out about an upcoming campaign or sale. Incorporate an eye-catching image or a witty message that will raise a smile and spark conversation among your audience. custom banners